Print story – Instagram-worthy pink!

Hi everyone, it’s Yuko from the kay me atelier team again!

Today I’d like to share with you a little about the development behind our Tassel print in pink. You may recognise it from my previous post here!

By the way, from now until the end of the year, we often have a lot of formal events to attend, right? I have to mention that kay me prints are always popular for this type of occasion.

Consider bold pink, the perfect colour for gorgeous situations!

When we say pink, the tonal range is quite broad, beginning with light shades, adding a little touch of blue, and gradually increasing the saturation. Here’s an example of some of the variations we made for consideration:

lovely1.jpg

It’s a challenge to balance the colors correctly, as even just changing the tone of the flower gradation will also change the impression. If we make it too dark, it looks very strange to me!

In the atelier team, we always check our print colors against our team’s skin to see how the color reflects. If it looks good on many people, we know it’s a good choice for our customers too.

Here’s the final print colour we chose, with a touch of bordeaux for the flowers for a more grown-up feeling:

lovely2.jpg

Here at kay me in Tokyo, both pink dresses and floral dresses are always popular, so I’m really excited about this pink floral dress! I recommend wearing our Lovely Tassel print with white kay me knitwear and jackets, and lots of sparkling accessories too.

Until next time… Yuko.

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