Print Story – Butterfly

Hello, it’s Yuko from the kay me atelier team! Today I’d like to tell you about our popular butterfly print.

butterfly1.jpg

I think many people like butterflies, and I certainly do! I wanted to make this print with the feeling of little fluttering wings. Butterflies are full of dynamism and are free and so happy. I hope our customers can express these feelings too.

This month we launched our new ivory butterfly print dress – it’s already selling fast! I redesigned this with a slight colour change of the butterflies for autumn. Although it’s just a small change, it gives a different impression and I really like this ivory colour.

By making small changes in our daily lives, we can become a different version of ourselves – just like a butterfly. Wearing this pretty butterfly print, which new self will emerge?

butterfly2.jpg

Looking forward to next time… Yuko.

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